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How to connect Google Ads with String

Connect Google Ads, track performance, and manage reviews in String

Updated over a week ago

Overview

Connect Google Ads to monitor campaigns, and sync leads, Streamline ad performance tracking and customer engagement within String.

The Google Ads integration allows businesses to:
✔️ Monitor campaign performance metrics in real-time
✔️ Capture and manage leads from your ads
✔️ Sync all data with your String CRM workflow

Complete Connection Steps:

Step 1: Prepare Your Accounts

  1. Ensure you have:

    • Google Ads Admin access (for data permissions)

    • Admin / Editor role in String (to configure integrations)

    • Verified Google Business Profile (for review management)

Step 2: Connect in String

  1. Navigate to:
    Management > Settings > Integrations > Click on Google Ads >

  1. Sign in to your Google Ads account when prompted

  2. Grant these permissions:

    • View and manage your Google Ads data

    • Access your Google Business Profile


Check The Account listed in your Google account


Advanced Features

1. Lead Capture

Form Submission to Lead Conversion

  1. User submits a lead form on your Google Ads landing page

  2. leads listed in the leads management system with Source: Google Ads

Know more about leads management in String


2. Google Business Review Management

Steps to Reply to Reviews in String:

  1. Verify your business (required for replies)

  2. In String:

    • Go to Communication > Omnichannel > Social Post > Google Reviews

  • Select a review → Click Reply to review

3. Google Ads Reporting & Performance Tracking

  1. In String:

    Navigate to:
    Reports > Performance Reports > Integrations > check Google Ads metrics


Troubleshooting & Optimization

Common Issues

Data not syncing?

  • Recheck permissions in Google Ads.

  • Ensure auto-tagging is enabled. Learn more

Reviews not appearing?

  • Confirm business verification in Google Business Profile -

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