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Snapchat Business Reports

Snapchat Business Reports provides in-depth insights into your advertising and engagement performance on Snapchat.

Samir Rashed avatar
Written by Samir Rashed
Updated over 2 months ago

Key Features

  • Ad Performance – Track impressions, swipe-ups, conversions, and ROAS.

  • Audience Insights – Analyze demographics, interests, and behaviors.

  • Engagement Metrics – Measure story views, shares, and ad interactions.

  • Campaign Tracking – Monitor ad spend, cost per swipe-up, and conversion rates.

  • Creative Performance – Assess which ads generate the most engagement.

How to Access Snapchat Business Reports

  1. Go to Reports > Snapchat Business Reports.

  2. Connect your Snapchat Business account.

  3. Choose the report type (ads, audience, engagement, etc.).

  4. Apply filters to refine data by campaign, date range, or audience segment.

  5. View, export, or share insights with your team.

For detailed steps, visit How to Use Snapchat Business Reports?

Quick Tips

📊 Test different ad formats (Story Ads, Collection Ads, Filters) for better performance.
🎯 Use audience insights to refine targeting and improve reach.
📈 Monitor conversion rates to optimize ad spend and maximize ROI.

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